What Should Be The First Step Of A Structured SEO Plan?

What Should Be The First Step Of A Structured SEO Plan?

This blog post will cover the first step of a structured SEO plan: keyword research. As with any other factor in business, you need to know who your customer is before anything else. When it comes to SEO, this means knowing what keywords prospects are typing into search engines to find information that is relevant […]

Which Bidding Option Is Best Suited For An Advertiser Focused On Direct Response Marketing Goals?

Which Bidding Option Is Best Suited For An Advertiser Focused On Direct Response Marketing Goals?

There are a lot of bidding options that advertisers can use for their campaigns, but not all of them are going to be right for your campaign. In this blog post, I break down the differences between CPM and CPC bidding strategies and help you figure out which is best suited for you.  Digital Marketing […]

What Is The Biggest Challenge For Most Businesses When Going Online?

What Is The Biggest Challenge For Most Businesses When Going Online?

Your business is online, but are you? Some of the biggest challenges for most businesses when going online are finding an affordable website builder and dealing with the technical aspects of building a site. But there’s more to it than that. You need to understand what makes your business unique so you can capture your […]

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